Welcome to my online portfolio!
Throughout this site, you can learn more about my professional background, as I’ve featured my resume, writing samples, and testimonials for easy viewing. Keep reading below for more details about who I am from both a personal and professional perspective.
A Little About Me
My name is Katie, and I’m a writer with a love for all things healthy living. I owned a fitness and nutrition blog for nearly a decade, which I’ve since retired but still feel proud to look back on. Originally from a small town in Illinois, I relocated to sunny San Diego, living there for six years before ultimately returning to the Chicago area to be closer to family. I currently live in Carol Stream, Illinois, where I work full time in a remote capacity.
As the Senior Content & SEO Strategist at my job, I’ve enjoyed growing as a content marketer and becoming the lead on SEO decisions and editorial calendar creation for our clients’ websites. I have a passion for content strategy and find it rewarding to utilize my expertise for health-related needs.
To get to know me a little better, here’s a quick list of some of my hobbies and interests:
- Getting outside to enjoy some fresh air and nature—it’s good for the soul
- Spending time with my husband and daughter because they’re my favorite people
- Embarking on DIY projects that are always more complicated than anticipated
- Collecting way too many plants to gradually turn my house into a jungle
- Playing board games with friends (bonus if it’s a word-related game)
Professional Background & Goals
For more than 10 years, I have dedicated my career to content marketing for healthcare professionals. Originally focused on copywriting, my experience gradually led to more editing work, in-depth content strategy, and advanced search engine optimization (SEO). Many of my professional skills are built upon a foundation of writing, which naturally progressed to my interest in search engine marketing.
Over the years, I have honed my skills as a content writer and SEO strategist, transitioning to a leadership role within my company. Being referred to as “a strong pillar for not only the writing department but also [the company],” I take pride in teaching my colleagues how to effectively write and plan for their clients. Not only does this help them get results, but it gives them the tools they need to feel confident in their work.
In addition to guiding strategy, I enjoy the challenge of creating high-quality content and offering evidence-based suggestions for improving website performance. As I personally implement the latest SEO best practices through my own content efforts, I am constantly improving upon my own skills, furthering myself as an authority on the topic.
Over the years I’ve become well-versed in many areas of healthcare marketing. Looking into the future, my goal is to continue using my expertise to ultimately educate and inspire people seeking health information.